DigiGov Central

Gmail Introduces Private Aliases

Google appears to be readying a new feature called Shielded Email that allows users to create email aliases when signing up for online services and better combat spam. The idea is to create unique, single-use email addresses that forward the messages to the associated primary account, thereby preventing the need for providing the real email address when filling out forms or registering for new services online.

The idea of email aliases for improved privacy is not new. Back in 2021, Apple introduced a similar feature called Hide My Email that allows iCloud+ subscribers to generate random burner email addresses. It can also be used to set up new ones in Safari, Mail, and Apple Pay wherever email addresses are required.

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