Kenya is aligning its National E-Commerce Strategy with the East African e-commerce strategy, the AfCFTA Protocol on E-Commerce, and the UN Sustainable Development Goal 9 to drive growth in the digital economy. As per officials the government aims to adopt international best practices by enhancing digital infrastructure, improving online payment systems, and streamlining regulatory frameworks.
As per reports, Kenya’s e-commerce revenues are projected to grow by over 6 per cent in 2023, with the sector expected to reach a volume of US$ 3.5 billion by 2027. Kenya is also developing a digital services export strategy to establish itself as a regional hub for digital innovation and digital services exports.
