Argentina, despite its significant economic size, has experienced relatively limited penetration of digital innovation. The online travel technology marketplace and infrastructure, both in B2C and B2B sectors, are underdeveloped, with Despegar being one of the few successful exceptions.
Innovation in the travel sector in Argentina has been hindered by economic instability, challenges in accessing international finance, currency controls, high taxes, and an unpredictable regulatory environment. The newly elected free-market promoting government under Javier Milei, which aims to abolish the Peso and liberalize the economy, could potentially bring about significant changes in this scenario.
