Urban October is a social media campaign, but it also goes far beyond that by creating opportunities for conversations, real-life and online events, and activities of all kinds. So, in the end, it is up to cities and citizens to decide how to celebrate the urban month.
More than half of the world’s population lives in cities today. By 2050, this number might be as high as 80%. Since most of this growth will happen in cities in Asia, Africa, and Latin America, it is important to set these future cities up for a sustainable path. Here, smart city strategies such as smart lighting, smart street furniture, or intelligent and efficient energy monitoring play a crucial role. The hope is that many cities participate in Urban October to harness transformational change and ensure a better life for all.